how to increase your reach on tiktok 10 actionable steps for creators and brands in the middle east

tiktok is now one of the fastest growing platforms in the middle east many creators and brands use it every day to reach new people show their work and sell products

but with more people joining daily it’s getting harder to get views and grow fast

if you want to increase your reach on tiktok and be seen by more people you need to do more than just post videos

this article gives you 10 clear steps to help boost your tiktok reach and shows how digital marketing agencies in Egypt can help brands grow faster on the platform

1 post at the right time

timing matters on tiktok

if you post when most people are online your video gets more views fast

try to post when your audience is active in the middle east this is usually

• between 6pm and 10pm
• weekends and thursday nights
• after school or work hours
  

check your account analytics to see when your followers are online

2 use trending sounds and hashtags

tiktok runs on trends if you use trending music or hashtags your content is more likely to appear on the for you page

go to tiktok discover tab and see what’s trending today

use that in a smart way in your video but keep it relevant to your brand or topic

3 make the first 3 seconds count

people scroll fast if your video is slow or boring in the beginning they will swipe

start with something that grabs attention like

• bold text
• surprising visual
• quick movement
• a big question
  

hook them fast so they watch till the end

4 keep it short and sharp

videos between 7 to 15 seconds often do better

don’t add too much talk or details people like quick content on tiktok

if your topic needs longer time break it into parts like part 1 part 2 etc

5 use text on screen

add simple text to show what the video is about

it helps people understand even if sound is off

for example if you post cooking tips write “easy pasta recipe in 15 mins” right on screen

this also improves engagement

6 engage with comments and duets

after posting your video reply to comments

also create duets or stitch with other trending videos

this shows tiktok you are active and makes your content more visible

engagement is key to growth

7 follow content themes and series

people love following a series like

• “a tip a day”
• “outfit of the week”
• “business facts tuesday”
  

when you have a clear theme people come back to your profile again

this builds loyal followers and increases reach

8 promote your tiktoks on other platforms

share your tiktok videos on

• instagram stories
• Facebook
• whatsapp
• telegram groups
  

this brings in more views and can help your video go viral

cross posting boosts reach especially in egypt where people use many platforms

9 study your analytics

use tiktok pro account to see

• which video got most views
• where your audience lives
• what time they are active
  

learn from the data and repeat what works

Best digital marketing companies in Egypt use analytics daily to guide better content strategies for brands

10 work with local influencers and agencies

partner with tiktok creators who already have audience in your target country

for example if you sell beauty products in cairo work with a beauty creator in egypt

also you can work with digital marketing agencies in egypt who help you

• plan content
• run tiktok ads
• boost views with paid reach
• manage influencers
• track results
  

they have tools and local insights to help you grow faster

bonus tips for the middle east audience

• use arabic and english mix for better reach
• follow local holidays and events like ramadan or eid for content themes
• use humor and cultural references when possible
• show real faces people in the middle east connect more with real people not just products
  

common mistakes to avoid

• copying without adding value
• using low quality video or sound
• posting once and disappearing
• ignoring comments and feedback
• skipping analytics
  

tiktok rewards consistent and creative creators

real example

a local fashion brand in egypt posted styling tips with trending songs they posted daily and used arabic slang and egyptian jokes

after 3 weeks their reach grew 3x and they started getting orders in dms

they also worked with a digital marketing agency in egypt to run tiktok ads and gained more followers in less time

conclusion

if you want to grow on tiktok in egypt and the middle east you need to be creative smart and consistent

use trending sounds post at the right time engage with your audience and track what works

brands should consider working with digital marketing agencies in egypt who know the market and can help turn views into real business growth

start today with these 10 steps and watch your reach grow