Why A Low CTR Is Hurting Your SEO And How To Fix It

So you have a website and you want more people to visit it but even if your website is on google no one is clicking on it this is bad because google sees that people are not interested and moves your website lower this is called ctr which means click through rate if your ctr is low your seo will be bad but dont worry i will tell you how to fix it.

What is CTR

CTR means how many people click on your website after they see it on google if 100 people see your website and only 5 click your ctr is 5% if 20 people click it is 20% the higher the ctr the better if your ctr is low google thinks your website is not good and moves it down.

Why low CTR is bad for SEO

SEO means search engine optimization if your ctr is low it tells google that people do not like your website even if you are on page one if no one clicks google will move you to page two and then page three and no one will see your website seo agency always say ctr is important for ranking seo services help to fix ctr so your website does not go down.

How to check CTR

You can check your ctr in google search console this tool shows you how many times your website appears and how many people click on it if the ctr is very low it means you need to improve something fast.

How to fix low CTR

1. Use better titles
   people click on titles that look interesting if your title is boring no one will click seo agency say title is the most important thing for high CTR.

How to do it

• use numbers like 10 best tips for seo.
• ask questions like why is your website not ranking.
• use power words like amazing best fast easy.
• make titles short and clear.

2. Write good meta descriptions
   meta descriptions are the small text under the title on google they tell people what the page is about if the meta description is bad people will not click seo services help to write better meta descriptions.

How to do it

• make it short and interesting.
• tell people what they will learn on the page.
• use words like learn now fast fix today.
• add a call to action like click to know more.

3. Use schema markup
   this is special code that makes your website look better on google it can show ratings reviews images and other things if your website looks nice more people will click seo companies can help add schema to your website.

How to do it

• use schema for articles reviews and products.
• test your schema using google structured data tool.
• make sure it works on mobile and desktop.

4. Add catchy URLs
   urls also help in ctr if your url is too long or does not make sense people will not click seo services always check urls for better ranking.

How to do it

• keep urls short and clear.
• use keywords in urls like seo-tips or best-seo-guide.
• remove extra words like and the in.
• do not use long numbers or random letters in urls.

5. Use eye catching featured images
   when people see images next to your link they click more seo company say featured images help a lot in getting more clicks.

How to do it

• use high quality images.
• make sure images match the content.
• use alt text with keywords.
• add images to your blog posts and articles.

6. Test different headlines
   not all headlines work the same you should test different headlines and see which one gets more clicks seo services use a b testing to check the best headlines.

How to do it

• write two different titles and see which one works better.
• use google ads to test different headlines.
• check google search console to see which title gets more clicks.
• keep testing and improving.

7. Rank for long tail keywords
   long tail keywords are longer phrases that people search for they are easier to rank and have higher ctr seo company use long tail keywords to get more visitors.

How to do it

• use keywords like best digital marketing agencies in Egypt  instead of just digital marketing agency.
• find long tail keywords with google keyword planner.
• use question keywords like how to improve CTR.
• put long tail keywords in title and description.

8. Make content easy to read
   if people see a big wall of text they will not click or they will leave fast SEO services make sure content is simple and easy to read

How to do it

• use short paragraphs and bullet points.
• add subheadings to break content.
• use simple words and avoid technical terms.
• make content interesting and fun to read.

9. Update old content
   If your content is old people will not click google likes fresh content SEO company say updating old content can improve CTR.

How to do it

• add new information to old blog posts.
• change titles and descriptions to make them better.
• update images and links.
• republish old content with new date.

10. use emotions in titles
    people click more when they feel something like curiosity happiness or urgency seo services use emotional triggers to increase ctr.

How to do it

• use words like shocking unbelievable must see.
• create curiosity like you wont believe this seo tip.
• use fear of missing out like dont make this seo mistake.
• make it exciting like amazing trick to rank #1.

Mistakes to avoid when trying to fix CTR

1. Not testing different titles if you do not test different titles you will not know which one is best.

2. Writing boring descriptions descriptions must be exciting so people click .

3. Ignoring mobile users many people use phones make sure your website looks good on mobile.

4. Using misleading titles do not use fake titles because people will leave fast.

5. Not checking data always check google search console to see if your changes are working.

Why SEO company can help with CTR.

If you do not know how to fix CTR a SEO company can help they have experts who know how to write good titles meta descriptions and improve ranking SEO services can analyze your website and give you the best solutions.

Final Thoughts

If your website has low CTR it will not rank high on google you must fix your titles descriptions urls and content to get more clicks. SEO services help improve ctr and a seo company can do everything for you start working on your ctr today so your website gets more visitors and better rankings.