In this article, I will take you to a very solid step-by-step plan that can help you become an Instagram fan right from the start.
That’s right – you don’t need to follow it on Instagram to be successful here.
Let’s get started.
Step 1: Subscribe to Instagram
I doubt there are those who look online to become Instagram influencers who do not have an Instagram account.
But hey, I promised to teach you how to be an influencer on Instagram from scratch.
So, the first step, of course, is to get an account.
This is not rocket science. After downloading the app, you can choose to register with your Facebook account or directly with your mobile number or email address.
In this step, you will also be asked to choose a username. Do it carefully because this will be a catch for you.
Here is a guide to choosing a good username:
The first (and best) option is your full name. There are several reasons why I think it is so much better. First, it provides a reliable environment. The internet is full of false profiles and questionable information.
People are more likely to believe something from real people than the claims of someone hiding behind an unknown garment.
We’ll talk about choosing a niche further in this article, but if you choose a topic, you can also choose a username that matches this topic.
However, this is just a good idea if you have a website with the same name. This way, you can incorporate complex content into topics on your blog as you share views and other related information on your Instagram profile.
No matter what username you choose, make sure it doesn’t appear like spam or sales.
For example, if you are the content of Publishing Lisa Smith about yoga, your username can be something like @LisasMith, @Lisa_Smith, @LisayGaeen, or @EveryThingyoga. But the username is like @_best_yoga_advice or @_yoga_queen__ may not be good.
Step 2: Choose a Niche
At this point, it’s important to know that the success of influencers is not measured by the number of followers they have.
Yes, counting your followers is important. But from a business perspective, it is not a good influence of a good size.
Instead, good promoters are people who like to be liked in a small niche.
That’s why – building big fans isn’t too difficult. There are many online tools that can help you grow your followers.
The problem here is that you are not the only one using these tools to grow your Instagram followers. Many other people do the same thing.
When a business wants to bind Instagram promoters to market their products, they often go with users close to your target group.
If not, they may end up spending money on an unrepentant audience.
So, how do you choose the right niche? Here is a brief guide.
The niche you choose should have a lot of competing competitors and consumer attention. Retailers in such industries often try a different customer acquisition channel which means they may not be too afraid to spend money on something like Instagram influencers.
Product is WOM-driven
When was the last time I checked online reviews from other buyers before ordering cotton ball, or corn?
Goods products do not need to be updated. They are exactly the same no matter who you buy or where you go.
Niche You choose a manageable product that can be clearly defined and gain customer interest in product reviews.
Beauty products, home decor, car accessories are all examples of good products where consumers may be interested in looking at sophisticated product reviews before buying products.
Most importantly, according to Instagram view, this product needs to carry the purchase of references to the consumer. Impact marketing may not be good for scheduled purchases.
Not too much influence
There is a beautiful tone for Instagrammers. That’s a lot of trouble for businesses that want to hire promoters.
But for you, the promoters, most of the peer pressure in your niche just means you’re not an unusual asset.
Choose a niche where there is not much influence. In this way, there is not enough of you that the business is ready to pay the premium to hire you through the campaign.
Step 3: Learn to Edit Photos / Videos
One of the basics of finding the best you can follow on Instagram is good photos and videos. Well, Instagram gives you basic tools like filters and text. But to stand out from the rest of Instagram, you need to learn to take great photos and videos.
Tip: Do not exceed your viewing results. Choose to retrieve a filter or photo and paste the style with all of your Instagram posts.
The purpose here is not only to make your post look professional but also to make your post stand out. Your regular fans should be able to identify your post without seeing the username.
Step 4: Publish consistently
The key to being an effective Instagram influence is to publish content consistently. There are several reasons why.
First of all, not all your followers are online at once. Content publishing throughout the day allows you to reach fans at various times of the day.
Second, the Instagram algorithm requires a lot of different things when deciding on the appearance of your post. These include reading the post (how new your content is), post engagement (how well your post was received by first-time viewers), and previous interactions (how well your previous posts were received by certain followers).
When you post consistently, you take care of new content. Also, it gives you the opportunity to try out different types of content, tags, and also know when your Instagram followers are most active.
Want to be the most successful Instagram influencer? See the ViralNow Social Media tool. It’s free to try for 7 days and comes with features that allow you to schedule your entire post plan days, or even months in advance.
This way, you do all your content at once and can publish it all day long.
In the meantime, it has also tried the various types of content offered by Instagram. Some types of content work just as well as Instagram stories. One works well as a roll. Try different types of content to see what your fans enjoy. Keep checking.
Step 5: Grow the following
At this point, you have all the settings ready to start influencing. The only thing that stops the lack of fans. Target followers, that is.
There are many articles online that teach you the proper tips and tricks you need to succeed here. The following is a brief guide on how to do this.
Follow other users in your niche. If you have chosen a very small niche for your Instagram account, first follow the account in a broad niche or shoulder niche. For example, when you post content with hair extensions, you can not only follow other hairstyles but also the beauty of the vlogger and people talk about makeup, skin, etc.
Also, follow all the relevant tags in your niche. Included in their content. Create visuals and useful tips in the comments. A good way to do this is to start your comment with a sentence about what your Instagram account is. Going back to the hairstyle example, you can comment on the post about hair care with comments like these
“I’m a hairdresser and I talk a lot about this advice on my Instagram account.” –
You can follow some of the most helpful suggestions you may have missed from the actual poster. In this way, you create yourself as a professional and get people to check your account.
After enlarging your account to several hundred followers, start working together. Partners with other accounts of the same size in a wider niche or on your shoulder and share shootouts about each account on your Instagram profile.
Tip: You can simply announce their account. Share something useful in their post and tag the post. Also, look for the same for the participant.
This increases click-through and follows.
If possible, choose a date and time for the partnership. For example, Tuesday at 2 p.m. This way, fans you know await the announcement of other accounts and may not lose interest in your post because they do not enjoy this content.
You only need to follow the steps above consistently for a few weeks or months to get the pull and start seeing organic surges from your Instagram account followers.
Step 6: Open a business
By this time, you already have thousands of followers on your Instagram account. Follower counting of four or five digits may be attractive depending on the niche you have selected.
In some cases, you have to work harder and increase the target after at least six digits before looking for a good advertising offer.
There are three things you need to do to get a successful offer.
1. Set up Bio.
Bio sets the tone of your Instagram account. The truth is, you may need a good bio from the start.
But no matter what your bio reads so far, you should refuse to make it interesting for your potential support.
The BIOS Instagram speaks very well to two things: what is your account, and how potential sponsors can contact you.
Many businesses that are trying to get the right impact on Instagram are still doing it the old-fashioned way – according to Google Search. Great history will help them find you with the right keywords.
Giving them email addresses or contact forms and websites is a great way to communicate directly. While your Instagram DMS is active again, you have a chance to lose their message if you receive a DMS from many regular users as well.
Entering an email form or website is the best way to make sure you see all potential campaign offers approaching you.
2. Switch to a professional account
If you have not already done so, now is the time to change your account into a business profile. Therefore, you get access to other analytical features that may need to be seen by potential sponsors before hiring you through their powerful advertising campaign.
Switching your account to a simple business profile can also be done in a few steps. You will need a public profile and you may also need a Facebook page associated with your Instagram account. Connect your Instagram account to this page with Voila, you’re done.
3. Partners with experience of influence
There are many online influencer database companies that register a business. The job of this information company is to create a long list of potential influencers in various industries that may be interested in operating.
Some of these companies act as intermediaries between businesses and influencers in establishing a powerful advertising campaign.
Write to this promoter and share your profile to be included in their database. In most cases, there is no charge. In fact, if you get a lot of pull with your Instagram account, it is likely that your account will be part of their database.
This way, when potential advertisers are interested in hiring influences, your profile may be recommended to them by this company.
In Conclusion – Be Patient and Consistent
Reading this article, it probably seems like influencing Instagram is simple and easy to do. Because it really is. What sets you apart from others is how patient you are, and how consistently you can produce content – even in the early days when you don’t have many followers.
Getting a hundred or thousands of early followers can be the most difficult part of having an impact. And that’s where most people stand.
Dedicate a few hours of your day daily to publish high-quality content and follow the steps outlined above to achieve success as an influencer.
If this does not happen, do not hesitate to seek help. ViralNow makes it much easier for contributors to submit consistent quality content. See our app. It’s free for 7 days and costs less than $14 a month. It is an investment you have to make to get thousands of dollars in marketing over the phone.