what 7 seo experts think about ai overview

so like ai is everywhere now and people keep talking about it especially in seo world some people love it some people hate it but everyone got something to say i talked to 7 seo experts and asked them what they think about an overview and how it changes the game for seo and if it helps or hurts and if a seo agency should use it or not the answers were kinda different but also had some things in common so lets break it down and see what each expert had to say

expert 1 ai is cool but dont trust it too much

so the first expert was like yeah ai is amazing it can save so much time like writing blog posts finding keywords or even fixing meta tags but they also said you cant trust it 100 percent coz sometimes ai writes stuff that dont make sense or just sounds fake and people notice that so this expert said a seo agency should use ai like a helper not the boss use it to get ideas but always edit everything before you post it

expert 2 ai helps small teams go big

this one said that ai is a gift for small seo teams or even freelancers like before they had to do everything by hand now they can use ai to speed up research and even create content fast and that helps them compete with bigger agencies so if  digital marketing company in egypt or anywhere is small they can now do more with less and that changes the game big time but again they said dont be lazy with it always check the output

expert 3 ai overview is scary for some

so this expert said ai overview on google is kind of scary like if google starts giving answers without even showing websites then how will people visit our pages they said this could kill traffic especially for blogs and affiliate sites and they worry that seo will not be the same soon so they told seo agency people to focus more on building authority and brand coz that might matter more than just ranking number one

expert 4 ai is not the enemy it just a new tool

this guy was chill about ai he said ai is not gonna replace seo it just gonna change how we do it like we used to write everything ourselves now we use ai to help but we still gotta know what to do he said a smart seo agency will mix human skills with AI tools and create better results faster he also said ai overview is not perfect yet so don’t panic but prepare for the future

expert 5 ai is super helpful for keyword stuff

this expert was all about the data they said ai is super helpful for finding long tail keywords or figuring out what people in egypt search for like normal tools give you the same results but ai can go deeper and find stuff based on intent and that helps you make better content and rank higher and they said if a seo agency trains their team to use ai tools properly they gonna have an edge over others

expert 6 AI can ruin your content if you not careful

this one was more negative they said too many people just copy paste ai content and that hurts seo instead of helping it they gave examples where google ranked ai content at first but later dropped it when people started bouncing fast or reporting it as low quality so they said a real seo agency needs to train content writers to use ai smartly not blindly like edit rewrite add real info and keep it human

expert 7 AI overview is the future so learn it now

the last expert was like look ai overview is here and its gonna stay so better learn how to work with it they said try to make content that can show up in those ai answers like answer questions clearly use simple language add lists and summaries and all that and also keep your site fast mobile friendly and full of value so if google uses your content in ai answers you still win and they said a seo agency should study ai changes every month to stay ahead

what all experts agreed on

even if they had diff opinions most of them agreed on a few things like

ai is not going away so better start learning how to use it you still need human editing to make ai content work a seo agency can use ai to save time and do more but not replace people google ai overview might hurt traffic for some sites but it also opens new doors quality content is still king even with ai everywhere

How seo agency can use ai better

so after talking to them i started thinking okay if i work in a seo agency how can i use ai in a smart way and i came up with these ideas

use ai to write content outlines then add real info use ai to find keyword ideas and group them better use ai to write meta titles and descriptions faster use ai to analyze competitors and find gaps use ai to do site audits and spot technical problems

but also

always check everything before publishing keep content local like for egypt use local examples and arabic if needed train the team to use ai not just copy from it test stuff and see what works and what dont stay updated coz google changes things a lot now

why some seo agency people are worried

a lot of people who work in seo are scared that ai will take their jobs or that google ai overview will steal their traffic and yeah its kinda scary to see google giving answers right in the results with no clicks but also this happened before like when featured snippets started or when voice search came and seo people adapted back then and they will do it again now

the trick is not to fight ai but to understand it and use it better than others and that’s what the best seo agency teams are doing right now

real examples of using ai in seo

so one seo agency used ai to write product descriptions for a big egyptian ecommerce site and they saved weeks of work then they edited the content to sound more local and human and the result was better rankings and more clicks

another agency used ai to cluster keywords for a blog and found some topics they never thought about before and those posts started ranking fast coz they were based on real user intent

one team used ai to write faqs and added them to pages and google started using them in featured snippets and that boosted their visibility

mistakes to avoid with ai and seo

but not everyone gets it right some people make big mistakes like

posting ai content with zero editing using outdated info from ai tools ignoring grammar or tone not checking facts writing only for bots not people

these things can make your content look bad or even get deindexed if it gets flagged so dont do that a seo agency should make sure quality comes first always

what about local seo and ai

ai can help with local seo too like writing local landing pages faster or finding local search terms but again you need to make sure it sounds right for the egyptian audience like don’t use american slang or examples that don’t fit here use local places local problems local language and your content will do better

tools that seo agency can use

if you work in a seo agency you might want to try some tools that use ai like

chatgpt for content drafts surfer seo for optimization jasper for writing phrase for content briefs semrush or ahrefs for keyword stuff with ai help screaming frog with ai add ons

just test and see which one fits your workflow and helps your team do better work faster

ai and the future of seo jobs

some people say ai will kill seo jobs but honestly i think it will just change them like instead of spending hours doing research or writing now you spend time editing managing ai tools and making strategies and if you learn these new skills you actually become more valuable so yeah the job will change but it will still be there

and seo agency people who learn to use ai right will be more in demand not less coz they can offer better results faster and help clients grow even in tough markets like egypt

what clients think about ai in seo

some clients get excited when they hear about ai coz they think everything will be cheaper and faster but others get scared that content will sound robotic so if you work in a seo agency always explain that ai is a tool not a solution by itself and that real humans are still needed to get top results

show them how it helps speed up the work but also how editing and strategy are still done by pros and that way they trust the process more

last thoughts from me

so yeah ai overview is a big deal and every seo agency needs to pay attention to it some people love it some hate it but the smart ones learn how to work with it and make it part of their strategy

talking to 7 seo experts gave me a better view of what is coming and how we can prepare for it like dont panic just adapt and grow with the change and in the end seo is always changing but people who keep learning will always find a way to win