
when people think about keyword research they always imagine using big tools like google keyword planner or ahrefs but did you know there is a secret way to find really good keywords that most seo companies dont even look at yes its reddit can you believe it reddit is a goldmine for finding fresh and real keywords that people actually use everyday
so how can you use reddit to find amazing keywords for seo lets go step by step and ill show you this hidden seo trick
why use reddit for keyword research
reddit is a huge website where people talk about everything from new tech gadgets to what food they like because people talk in a natural way on reddit you can find real words and phrases they use everyday unlike keyword tools that only show you numbers reddit gives you real talk this is perfect for finding long keywords and phrases your seo competitors dont know about
an seo company that uses reddit for keyword research can help clients much better by using keywords that real people use all the time
understanding reddits structure for seo
before you start finding keywords its important to know how reddit works reddit has millions of small groups called subreddits each subreddit is about one topic this makes it easy to find keywords for your business
for example if you work in an seo company and want to find keywords about seo services you can check out subreddits like rseo rbigseo and rmarketing
step by step guide for keyword research on reddit
step 1 find relevant subreddits
first you need to find subreddits that are about your topic for seo companies good subreddits are rseo rdigital_marketing and rsmallbusiness these places have lots of keyword ideas you can search directly on reddit or use google by typing your topic site redditcom
step 2 explore popular posts
when you find subreddits look at the most popular posts click on top or hot to see what people talk about the most these popular posts have words and phrases that many people are interested in check the post titles and descriptions for natural keywords
step 3 analyze comments for keywords
sometimes reddit comments are even better than posts comments show exactly how people talk about a topic for example someone might ask what is the best seo company to boost my traffic or how do i choose a good seo company these are great keyword ideas
step 4 note common questions
if you see the same questions over and over these are important questions that people really want answers for some questions could be how do i rank higher on google or is hiring a digital marketing agency worth it these can become amazing long tail keywords
step 5 look for repeated themes
when you read through reddit watch for the same topics showing up again and again if lots of people talk about best local seo tips or how to find a good seo company you just found some powerful keywords
using reddit tools for better keyword research
reddit has some cool built in tools that can make your keyword research faster here are some useful tricks
search function
you can search inside reddit for specific topics just type seo tools or keyword research in the search bar and see what people are saying about it
sorting options
use sorting features like top hot or new to see different types of posts this helps you find trending topics and fresh ideas before your competitors do
reddit analytics tools
there are also websites like redditinsight and subreddit stats these sites show trends in activity popular posts and top words used in a subreddit an seo agency can use these to create content that matches what people are interested in
tips for finding the best keywords on reddit
tip 1 pay attention to questions
questions on reddit are almost the same as what people type in google if you see someone ask how do i get more local seo traffic you can turn that into the keyword local seo traffic tips
tip 2 find user problems
reddit users often talk about their problems reading these can help you find keyword phrases based on what they need for example if people are complaining that they dont understand seo analytics then making content about understanding seo analytics can bring a lot of traffic
tip 3 use natural language
people on reddit talk just like they would in real life this is great because google now prefers natural language search using keywords that sound like normal conversation can help your content rank better
how to use reddit keywords in your seo strategy
once you collect good keywords from reddit its time to use them here are some smart ways to do it
create blog posts
turn popular reddit questions into full blog posts for example if a lot of people ask about best seo tools for beginners you can write a blog about that and answer their questions
develop faqs
put common questions from reddit into a faq section on your website this can help you rank in googles people also ask section and bring in more organic traffic
focus on long tail keywords
many keywords from reddit are long tail which means they have lower competition but bring in high quality visitors using keywords like how can an seo agency help a small business can make it easier to rank
validate your keywords
if you already have some keyword ideas from google keyword planner check them on reddit to see if real people talk about them an seo company that does this will always stay ahead
track your results
dont forget to measure how well your reddit keywords are doing track your traffic engagement and conversions then improve your strategy based on the results
seo companies and reddit keyword research
seo companies can get many benefits from using reddit for keyword research
deeper audience understanding by reading reddit conversations digital marketing agencies learn the exact words and interests of their target audience
better keyword targeting reddit provides real user generated keywords that are often missing from traditional seo tools
content alignment making content based on reddit insights will connect better with the audience and get more engagement
challenges and solutions
challenge 1 too much information
reddit has a lot of discussions it can be overwhelming seo companies should focus on only the most relevant subreddits and ignore the rest
solution use tools like keyworddit which extracts keywords from subreddits automatically saving you time
challenge 2 too many irrelevant posts
reddit has lots of casual talks that might not help with keyword research
solution stick to professional subreddits and use reddit search filters to find high engagement threads
advanced keyword strategies using reddit
tip 1 find trending topics
keep an eye on reddit to spot new trends before they become big use this to create content before your competitors
tip 2 discover long tail keywords
long tail keywords are specific phrases that are easier to rank for since reddit has detailed conversations these keywords show up naturally
using reddit to create better content
understanding how people talk on reddit can help you make content that feels more natural and engaging write blogs guides and landing pages using the same words and phrases people use on reddit
final thoughts
reddit is a hidden seo tool that many companies ignore but if you use it right you can find valuable keywords that give you a big advantage using real discussions from reddit you can create content that people actually want to read and rank higher in search engines start using reddit for keyword research today and take your seo to the next level
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