
so you have a website and you want more people to find it on google because if more people find your website you can get more customers and make more money but if you do seo the wrong way google can give you a penalty and this is very bad because your website will not show on google and no one will find you
but dont worry this guide will show you how to do seo the right way and how to avoid google penalties and we will also talk about why working with a seo agency in saudi arabia can help you stay safe and rank high on google
what is a google penalty and why is it bad
a google penalty is when google removes your website from search results or makes it rank lower because you broke google’s rules this is bad because if people cannot find your website they will go to your competitors and you will lose customers and money
some people try to cheat seo by using black hat tricks like buying fake backlinks or stuffing too many keywords but google is smart and if it catches you doing this you will get a penalty
types of google penalties
there are two types of google penalties
❌ manual penalty this happens when a person from google checks your website and sees you are breaking the rules they will send you a message in google search console telling you that you have a penalty
❌ algorithmic penalty this happens automatically when google’s system detects bad seo practices your rankings will drop but you will not get a message from google you just notice that your website is not ranking anymore
step 1 avoid keyword stuffing
keywords are important for seo but using too many keywords can get you a penalty if you write a sentence like this best seo company in saudi arabia is the best seo company in saudi arabia and if you want seo you need a seo company in saudi arabia google will know you are trying to trick it
how to use keywords the right way
✔ use keywords naturally in your content
✔ write for people not just for google
✔ avoid repeating the same keyword too many times
step 2 do not buy backlinks
backlinks are links from other websites to your website google likes backlinks because they show that your website is trusted but if you buy backlinks from bad websites google will catch you and give you a penalty
how to get good backlinks
✔ write high quality content so people link to you naturally
✔ do guest blogging on trusted websites
✔ get listed in local business directories
if you need help getting good backlinks a seo company in saudi arabia can help you build strong and safe backlinks
step 3 avoid duplicate content
duplicate content means copying content from other websites if google sees that your content is copied it will not rank your website and you can get a penalty
how to avoid duplicate content
✔ always write original content
✔ do not copy content from other websites
✔ use plagiarism checkers to make sure your content is unique
step 4 do not use hidden text or links
some people try to cheat google by hiding text or links on their website for example they put white text on a white background so google sees it but visitors do not this is against google’s rules
how to do seo the right way
✔ make sure all text and links are visible to users
✔ do not use small fonts to hide text
✔ follow google’s guidelines for seo
step 5 optimize your website speed
google wants websites to be fast if your website is slow visitors will leave and google will rank you lower
how to make your website faster
✔ compress images so they load fast
✔ use a fast hosting provider
✔ remove unnecessary plugins and scripts
a seo company in saudi arabia can help speed up your website so you rank higher on google
step 6 make your website mobile friendly
most people in saudi arabia use their phones to search on google if your website does not work well on mobile you will lose visitors and google will rank you lower
how to make your website mobile friendly
✔ use a responsive design that works on all devices
✔ make buttons big and easy to tap
✔ test your website on different screen sizes
step 7 use white hat seo not black hat seo
white hat seo means doing seo the right way following google’s rules black hat seo means trying to cheat google to rank faster but this can get you a penalty
examples of black hat seo to avoid
❌ buying backlinks
❌ keyword stuffing
❌ copying content from other websites
❌ using hidden text or links
if you are not sure how to do seo the right waymarketing agency can help you with white hat seo
step 8 fix broken links
if your website has broken links visitors will get a 404 error and google will not rank you high
how to fix broken links
✔ check your website regularly for broken links
✔ update old links that do not work
✔ use 301 redirects for pages that have moved
step 9 avoid clickbait titles
clickbait titles are when you use a title that does not match your content just to get clicks for example if you write free iphone for everyone but your page is about seo google will know you are tricking people and can give you a penalty
how to write good titles
✔ make sure your title matches your content
✔ use keywords naturally in the title
✔ make the title interesting but not misleading
step 10 follow google’s guidelines
google has clear rules for seo if you follow them you will not get a penalty
how to stay safe with seo
✔ read google’s seo guidelines
✔ keep your website updated
✔ focus on high quality content and good user experience
how a seo company in saudi arabia can help you avoid penalties
doing seo is not easy google changes its rules all the time if you do not know how to do seo the right way hiring a seo company in saudi arabia is a smart idea
they can help you
🚀 find the best keywords for your website
🚀 build safe and strong backlinks
🚀 write original and high quality content
🚀 fix technical seo problems
🚀 keep your website safe from google penalties
with the right seo experts you can rank high on google without worrying about penalties
future of seo in saudi arabia
seo is always changing in the future websites will need to focus more on
📌 voice search optimization because more people use voice assistants like siri and google assistant
📌 video seo because youtube is a big search engine
📌 ai and machine learning google is using more ai to rank websites
if you want your website to stay ahead you need to keep up with these seo trends or hire a seo company in saudi arabia to help you
conclusion
if you want your website to rank high on google and get more visitors you need to do seo the right way if you try to cheat google you will get a penalty and your website will disappear from search results
by using white hat seo creating high quality content and avoiding black hat tricks you can stay safe and rank higher on google
if you do not have time to do seo yourself working with a seo company in saudi arabia can help you avoid penalties and grow your business faster
start using seo the right way today and make your website number one on google
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