
so like you made a website and now you want people in egypt to find it on google right maybe you selling products or you got a blog or you offering services and now you thinking why nobody coming to your site this article is for you we gonna talk about seo and how you can make sure your egyptian pages get crawled and ranked by google and maybe other search engines too
seo is not magic but it works if you do it right and even if you work with a marketing company in egypt you still need to understand the basics or else you just wasting money
why google not showing your site
first lets talk about what could go wrong sometimes you got a great looking website but google is like nah not gonna show that here are some reasons why
- your site is too slow
- you blocking google from crawling your site
- you got no content or like very little
- your pages are not linked well
- you not using right keywords
- your content is not helpful
- you got duplicate pages
- bad mobile version
- broken links everywhere
all of these can make your site invisible even if it looks pretty
step 1 make sure google can crawl your site
ok this is like the first step if google cant crawl your site then forget ranking what is crawling you ask its like when google bots visit your website and read your pages
check robots.txt file
some people dont know they blocking google by mistake check your robots.txt file just go to yourdomain.com/robots.txt and see whats inside
make sure you not doing this
User-agent: *
Disallow: /
this means google bots go away and you dont want that
submit sitemap
you need a sitemap its like a map that tells google what pages you got create it using a plugin if you using wordpress or with tools like xml-sitemaps.com then submit it in google search console
search console is free you just need a gmail and verify your site
fix broken links
if google bots go to your site and find many broken pages they get confused use tools like screaming frog or ahrefs or even free ones to check for 404 errors and fix them
step 2 make your site fast and mobile friendly
in egypt most people use phones to browse like all the time so if your site takes forever to load or looks bad on phone they will leave and google will not like that
how to make it faster
- compress your images
- use lazy loading
- remove useless plugins
- use caching plugins
- choose a good hosting
- avoid too many redirects
check your speed on pagespeed insights by google its free
step 3 write good content with local keywords
this one is important your content should not be just copy paste from other sites and dont write only in english if your audience speaks arabic write in arabic or do both
find local keywords
use google keyword planner or ubersuggest or even just search google and look at the suggestions try keywords like
- best food delivery cairo
- cheap hotels alexandria
- online shopping egypt
- seo company in egypt
use these keywords in your content your titles your headings and your url also dont overdo it just natural
create helpful content
if your site is selling mobile phones write blogs like
- how to choose the best phone in egypt
- where to buy iphone cheap in cairo
- comparison between samsung and oppo in egypt
this helps people and also brings traffic
step 4 link your pages properly
this is called internal linking like if you write an article about phones link it to other pages like accessories or reviews or faq this helps bots crawl more pages and pass link juice
also add breadcrumbs on top of your pages so users and google can see where they are on the site
dont just leave pages hanging alone connect them
step 5 get backlinks from other egyptian sites
backlinks are links from other websites to yours they are like votes google sees backlinks and thinks oh this site must be trusted but you need good backlinks not spammy ones
how to get backlinks
- ask egyptian bloggers to write about your site
- do guest posts
- get listed in egyptian business directories
- do partnerships
- create content that people want to share
if you got a seo company in egypt they can help you build backlinks safely and smartly
step 6 use proper seo titles and meta descriptions
titles and meta descriptions are what show on google search results so if they not nice people wont click
good example
title: best seo company in egypt to rank your business fast
meta: get your website ranked high with our egyptian seo experts call now and grow your traffic
keep your title under 60 characters and meta under 160
use action words and local words like cairo or alexandria if your business is there
step 7 fix technical seo stuff
technical seo sounds scary but its just about how your site is built
some important things
- use https not http
- fix duplicate content
- use schema markup for reviews or products
- set correct canonical urls
- avoid redirect chains
- remove orphan pages (pages with no links to them)
you can check these with tools like ahrefs semrush or even search console
step 8 focus on local seo for egypt
if you got a shop or office in egypt use local seo tactics so people near you can find you
what to do
- make a google my business profile
- add your location on your site
- use map embeds
- ask customers for reviews
- put phone number and opening hours
if someone searches “hair salon in nasr city” and you there then you want to show up right
local seo works great for shops doctors lawyers restaurants and more
step 9 keep updating your content
seo is not a one time thing you cant just post a blog in 2022 and forget it and expect traffic in 2025 google likes fresh content
update old blogs
- add new info
- fix old links
- change the year
- improve images
- add more keywords
also add new blogs every month or every week if you can even one new article a week helps your site stay alive
step 10 measure your progress
dont just do all this and forget to check if its working use tools like google analytics and search console to see your traffic your rankings and where people coming from
look for stuff like
- what pages getting traffic
- what keywords you ranking for
- bounce rate
- time on site
- mobile vs desktop
if something is not working change it
why hire a seo company in egypt
maybe all this sounds hard or maybe you busy doing other stuff running your business thats ok not everyone wants to be a seo nerd
a seo company in egypt can do all this for you they know what works in the local market they speak the language they know the tools they got the experience
just make sure you choose a real one not some fake agency who promises first page in 2 days no real seo takes time and effort
common mistakes to avoid
just quick list of things you should not do
- keyword stuffing
- copying content
- buying fake backlinks
- using auto translation
- hiding text with css
- cloaking (showing bots different content)
- ignoring mobile version
- forgetting to update content
google is smart it will catch these tricks and maybe penalize your site so better to play it safe
what egyptian users love
egyptian users are not like american or german users they got different habits and vibes if you wanna win them here’s what they love
- fast sites
- local arabic language
- real prices in egp
- mobile payment or cod
- reviews from egyptians
- social proof
- whatsapp contact button
- instagram and tiktok links
so think local when you do seo in egypt
final
doing seo for egyptian websites is not impossible but you have to understand how search engines work and also how people in egypt think and search
if you follow the steps in this article your pages will get crawled ranked and maybe even loved by google and the people
and if you ever feel stuck remember there are experts out there you can always work with a seo company in egypt who can help you grow faster and safer they know the culture the keywords and the game
so start small take action fix your site write content build links and be patient because seo is slow but once it works it works for long time
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