Although, people create content. Some dare to post it on social media. And some dare to call it social media marketing. If they charge you for such services, you need to re-analyze your social media knowledge. It’s time to rethink your contract and your social media marketing preferences. For us, social media marketing and management services are a type of online marketing in which we focus on achieving your brand’s marketing goals. Our tool in achieving this is our expertise in paid and organic reach of social platforms. Yes, we create content and publish it online. But we do it strategically and monitor the results in order to adjust the strategy accordingly. And that’s what gives us the results – the exceptionally high conversions on social media! We provide top-notch service of social media management and social media marketing in Vancouver and other US cities.
Our advertising services for your brand are comprised of separate organic and paid social media strategies. Each strategy we present is unique and individual for each brand.
We grow your business with social media marketing in Vancouver
Social media has revolutionized the way brands interact with their organic and paid audiences. Social media marketing has become an integral part of the digital strategy of any business. Our team of professionals in social media marketing in Vancouver know in-depth how to use them to achieve your business goals. They know how to integrate social media with other marketing channels.
Whether you’re looking to build brand awareness or drive quality traffic to your website, our tailor-made plan for your brand works. Whether you want to attract more leads or increase your sales, we tailor our process to meet your exact needs with our SMM services in New York and other US cities.
Social media audit and goal analysis
Without analyzing your previous efforts and the exact point where you now stand, starting new efforts will only reveal your plans to disrupt the business. To define your social landscape and assess your current social strength, we conduct a comprehensive 13-point audit.
We look at your competitors, find out what works for them and where there are real opportunities. While we analyze what works for you, we are focusing on the improvement parts. We also look at your audience and their behaviour, which is the key to helping us build a strategy for social media marketing in Vancouver that is closely related to your brand and audience.
In short, our audit of your active online social media shows where you are and where you might go based on:
- our research on your brand,
- your target audiences and their behaviour,
- your target market,
- and your competitors.
Here you will receive a complete map of your current social landscape.
Our social media plan for you
Your social media marketer/agency may have started their efforts without a solid plan, which at some point might have worked. But if you don’t have a document to track your progress, you can get lost to no avail. What if the marketer leaves you off the beaten path? Or, what if you have to say goodbye to this agency? What’s your plan of action from there?
So in the next phase of our social media marketing in Vancouver strategy, our best heads will brainstorm together to chart a trackable path forward on the map we created earlier. We determine the best ways to reach your audience. It includes which messages to use to best interact with them, which advertising images to use to get the message across, and which social platform to use to reach and respond to leads. In our social media marketing plan pdf, you will find not only a simple strategy but also several routes to follow in the event of deviations in audience behaviour or a change in the situation.
It only shows the degree of researching you and your advertising landscape to make our strategy work for you. Plus, it won’t leave you in the wilderness if you plan to terminate your social media marketing contract with us at any time. Knowing that with this pdf social media marketing plan, you can work your way up on your own, and we’re still happy to share with you this secret recipe for your success. This is because we are confident that only our specialists can successfully transport you to your destination.
Implementation of our plan
Once we define the above, we start creating content for you. We create and manage content calendars and run creative campaigns to maximize content performance. The Execution Phase begins only after a thorough critical analysis of our advertising strategy or marketing plan by our team’s analysts.
You may not understand how social media marketing and advertising work, and we know it. But our execution process will only start after your approval. To help you understand what processes we need to follow to grow your business, we create our audit and strategy documents in an easy-to-understand form, even for a layperson.
Monitoring and optimization
We don’t believe in a set-and-forget approach to social media marketing! That’s why we’re the # 1 Social Media Agency in New York. We have not only laid out our alternative strategies for you in case the situation changes for your brand, but we also continue to look for new threats and opportunities for you. This gives us pride in continuing to improve results in a way that no other agency can.
We continually monitor and analyze reactions and immediately spot any opportunity using our proven data-driven approach. By monitoring the effectiveness of an advertising campaign, the advertiser can obtain the information necessary to:
- Determine if the ad is drawn as planned.
- Indicate areas that need improvement.
- Suggest changes to customize campaigns to meet your advertising goals.
- Evaluate the impact of your efforts based not only on social media conversions but also on engagement.
We have an arsenal of social media listening tools to help us gauge response and tune accordingly for efficiency. With these tools and our attention to detail, no mention of your online brand will go unnoticed. And that’s what helps us improve your brand reputation management.
We are not trying to impress you with big numbers of useless metrics or loud speeches about our capabilities in your niche. Plus, we avoid empty and useful metrics and only focus on showing you what’s important to achieving your business goals. We are result-driven and we convince you by letting the results speak for us.
All you see is a comprehensive and fully customizable social media ad report that shows you the results, KPIs and campaign performance, as well as actions and recommendations for the future.
What goals are we aiming to achieve with our advertising strategies and services?
We offer a full range of social media advertising services to our US clients. These include social media management and organic and paid social media advertising services. If you are looking for the best social media management services in NYC, your hunt is over when you contact us HERE. Or find out more about our services in our social media articles.
What we plan to achieve for you or your business mainly depends on your business, goals and budget to achieve those goals. However, some of the more common goals we achieve with our advertising services include:
- Putting you higher than your competitors to get noticed more often compared to them.
- Improving the quality and quantity of your web traffic at the same time.
- Building your brand, recognition and reputation.
- Creating a positive, interactive connection between your brand and your target audience
- Increasing your lead count and nurturing them strategically.
- Converting the majority of potential customers into your customers and customers.
- Turning the majority of your customers into repeat customers
- Decreasing the costs associated with driving the extraordinary results that we get from brand advertising while increasing the returns.
What is included in our creative social media marketing services in New York?
We provide a complete range of services of Social media marketing in Vancouver, including Facebook Ads, Facebook Page Management, Messenger Bot Marketing, Instagram Marketing, Twitter Paid Marketing, Twitter Organic Marketing, and LinkedIn Paid Marketing and Organic Marketing.
Our organic marketing strategies and paid media plan to advertise your brand for each online media are different for each company. This is what guarantees a high level of success in our efforts for all clients. You can find out more about each service on our creative agency services pages on social media below.
How to start social media marketing?
There are two practical ways you can start marketing your brand on social media:
I- Social media marketing and brand advertising with your own hands.
Conduct a thorough online media analysis of your current social landscape. See what works for you and what doesn’t? See how your competitors are doing better and how you can beat them. Analyze your audience and their behaviour to speak to them directly through your strategy.
Make a comprehensive action plan based on your marketing goals and objectives, as well as your understanding of the business and situation (see the previous point).
Start implementing your action plan.
Monitoring and optimization. Analyze how this strategy works for you and tweak where you could do better.
II- Let a professional social media marketer or agency do it better and more productively for you.
Why are social media so good for marketing?
The list of reasons that make social media marketing very productive for a business is long. However, there are a few notable ones:
Social media is where your potential customers hang out, probably the most. Therefore, this is the best place to transform them.
Knowing that they will be targeted by social media, they go to social media in a mood to pay attention. This is the best time to transform them.
In addition to the prospect’s sentiment, different social media platforms provide different features for better targeting, retargeting, and even finding your ideal customers.
Various social media advertising and marketing tools make this process relatively painless, significantly faster, and even more productive.
What are the types of social networks?
There are a huge number of social networks on the Internet with various benefits. However, every company cannot use all types of media, let alone all platforms. These are the most famous and productive types of social media:
- Social Media
- Photo Sharing Media
- Professional Network Media
- Google +
- Video-Sharing Media
- Facebook live
- TikTok Microblogging
- Medium Reddit
- Discussion Forums Quora Social Review Sites Yelp TripAdvisor
What is detailed Facebook targeting?
Detailed targeting in * Audience * Facebook Business Manager allows you to target people for many reasons. With Facebook’s laser targeting option, if you only want to show ads to people who speak Spanish, you can do so.
Here are the factors you can look out for when targeting granularly on Facebook:
- Travel Preferences
- And other demographic factors.
- Facebook activity (pages they follow or brands they interact with)
- Devices they use
Twitter vs Instagram – which is better?
While the two platforms differ in many ways, they are both used as social media marketing channels to promote your brand. However, both may not be equally beneficial for all types of businesses. For example, brands focused on visual content rely on Instagram, while brands in need of networking or consumer interaction rely on Twitter.
Depending on the type of platform, the target audience for each of them is very different, even though you can get paid from the audience on both platforms. Thus, there is no question of whether Instagram or Twitter, as no comparison is made between the two platforms.
How to get into ads?
Getting into ads isn’t part of the cake, but it’s not rocket science either. If you are passionate about advertising, you have a little creativity and are ready to spend your best time, nothing can stop you from taking the front seat. Here are the exact steps to get advertised:
- Sign up for a diploma/course in advertising.
- Build up the skill set you need instead of confusing yourself with a simple degree.
- Build a strong portfolio by working on it.
- The network is bigger.
- Showcase your portfolio and improve your skills.
- Start your own freelance project or apply for an advertising job.