Even though you may have a lot of knowledge about Instagram, there are still a number of undiscovered features. These options and hacks will up your Instagram game, so you should be aware of them. Regardless of whether you are an individual managing your account or you are looking for methods to improve the marketing strategy of your company. The majority of these Instagram posts
Top Strategies for Growing Your Instagram Account
1. Use the right Instagram hashtags
Your objective on Instagram should be to regularly engage your existing audience while also gaining more actual followers. The first requirement can be met by posting fresh, captivating pictures, but if you want to expand, hashtagging your images will become increasingly crucial. By using hashtags, you make it simple for people who are looking for those particular terms to discover your photos.
What keywords should you therefore use? Instagram users prioritize using specific hashtags over others, just like on Twitter and other social media platforms. Utilising famous Instagram hashtags increases your chances of being found and reaching new users.
Here are the current top 20 hashtags on Instagram Account:
- #love (1,271,692,015)
- #instagood (742,795,562)
- #photooftheday (507,358,504)
- #fashion (487,010,088)
- #beautiful (463,668,566)
- #happy (427,528,663)
- #cute (418,686,470)
- #like4like (417,887,839)
- #tbt (413,049,020)
- #followme (392,011,012)
- #picoftheday (380,504,677)
- #follow (371,102,705)
- #me (348,193,980)
- #art (343,874,151)
- #selfie (337,204,715)
- #summer (324,498,110)
- #instadaily (323,307,593)
- #repost (309,603,537)
- #friends (307,567,075)
- #nature (303,040,276)
You are probably right if you said, “But none of those apply to my products or brand,” after looking at the list above.
Using hashtags is one thing, but choosing the appropriate identifiers is quite another.
Popular hashtags like those mentioned above are likely to improve your engagement and likes, but not your long-term engagement, the number of new interested followers you attract, or, most importantly, your revenue.
Find and use the most pertinent hashtags if you want to correctly tag your photos. This entails conducting the necessary research to ensure that the hashtags you use both describe your business and are frequently used on Instagram.
You should commence by using a free online tool like IconoSquare or Websta to find relevant hashtags.
In the example below, I used Websta to discover pertinent, related, and trending hashtags for my men’s accessory brand by looking up relevant keywords.
For instance, by using the hashtag #MensFashion as a search term, I was able to retrieve the following list of extra keyword hashtags, along with the frequency of use. (popularity).
If you conduct a direct search for any of your goal keywords in the Instagram app, you can also discover more pertinent hashtags and information about their popularity.
You should repeat this activity, experimenting with various keywords that accurately describe your company and its offerings and expanding your list of hashtag keywords as you go.
Remember that each Instagram Marketing post can only contain a limit of 30 hashtags. Additionally, the most common terms will alter over time, so check your hashtag keywords periodically to make sure you’re using the most appropriate phrases.
2. Don’t preach – tell stories instead
Instagram is overrun with mediocre brand advertising that disregards the purpose of the social network as a “platform for visual inspiration.”
Instead of merely delivering marketing messages to audiences, you should engage them with images, video, and text.
Instead, take on the role of a storyteller to boost interaction rates by providing “micro-stories” in your captions, videos, Instagram stories, and profile.
People today yearn for connectedness, and storytelling is a means of providing it. People are much more likely to engage with and spread your content among their peers when they sense an emotional connection to it.
Viewing these instances can also inspire your imagination.
Sharing user-generated content that is relevant to your business on Instagram is one way to incorporate storytelling elements into your strategy. Another strategy is to concentrate on narrating a narrative in your subtitles.
Longer captions with genuine storytelling elements have a greater impact because they help brands appear more human and establish stronger connections with their audience.
When used effectively, wordy subtitles can also halt scrollers in their tracks and lengthen the amount of time they spend viewing your post.
Long captions have started to become somewhat popular, thanks to stars who treat Instagram captions like short blogs.
Micro-blogging captions are excellent because they’re very engaging, assist you in the algorithm, and encourage saves & shares, according to Instagram influencer Christina Galbato, who has collaborated with brands like Revolve, the Four Seasons, and Olay.
Long captions are a trend, but they also represent a broader movement towards authenticity and give a platform more authority long criticized for being too superficial.
Brands are gradually recognizing this change.
Use Patagonia as an illustration. The environmentally friendly outerwear company is a master of storytelling, and its account is rife with posts about the outdoors, wildlife, and outdoor activities.
In this case, Patagonia chose a clever caption that discussed how indigenous regions in Canada are being protected.
Another excellent illustration of storytelling is Airbnb. The company employs Stories to highlight intriguing hosts, adventures, and settings.
3. Take Advantage of Instagram Reels
You might not be aware that adding Instagram reels to your account can help you quickly increase your following.
Given that 90% of Instagram users view videos on a daily basis, it is obvious that this kind of content can actively expand its audience on the platform.
More people can become Instagram followers for your business the more people you can reach.
The best advice on how to increase the number of views on your reels can be found in this article. It contains tried-and-true strategies that industry leaders like Starbucks, Neil Patel, and Cinnabon employ to grow their audience.
Even better, by displaying Instagram clips on your website, you can widen the audience for your account. This leads us to the next piece of advice listed below.
4.Utilize Instagram Stories:
To keep your followers intrigued and engaged, share behind-the-scenes material, promotions, and special offers. Even though Instagram story ads are brief, they can deliver important statements in a matter of seconds. Additionally, you can advertise your goods and services by posting about any sales or promos you are running. Remember to include a call to action button in your tales so that viewers can swipe up and make an in-app purchase. The shopping experience is dependable and effective because they wouldn’t even need to exit the platform.
5.Utilize Instagram Reels:
To showcase your company, goods, or services and reach a larger audience, make brief and interesting videos. These are influenced by the TikTok short videos because users prefer video content and scroll through the feed while continuing to appreciate it. Your account’s reach and interaction rate will undoubtedly rise; all you need to do is concentrate on creating high-quality content.
6.Analyze Your Performance:
Utilize Instagram Insights to monitor your progress and discover what strategies are most effective for your account. Continually modify your strategies in light of the engagement trends of your community. You can assess how well a plan is working and determine whether you should use it again. You can learn more about your target market’s age, hobbies, language, and other characteristics by looking at your profile insights. This will assist you in identifying the kind of material you should produce.
7. Display Instagram Feeds on Your Site
Making the most of the traffic to your website is one of the simplest methods to grow your Instagram following.
You have a better chance of turning visitors into followers if you embed your Instagram content into your WordPress website rather than not displaying it at all.
For instance, if 3,000 different people view your website every day…
And at least 1% of them subscribe to your stream on Instagram just because it appears on your website…
That means your Instagram account will gain 30 new friends every day.
You can quickly and simply add your Instagram feed to your website with the Instagram Feed Pro plugin.
You can increase your Instagram followers and likes in a variety of methods. You can add loops to your stories to attract followers and ask your friends and followers to give you shoutouts in their stories, but all of those things take time, and you don’t have much time to squander. You can quickly become famous by purchasing Instagram followers and likes, which is a simple way to increase your fame. When people see your followers, you will also gain followers organically in this manner. People will begin to follow you because they believe you are a huge short.Therefore, if you don’t have that much patience, just purchase Instagram likes and followers, and if you’re scared, don’t that your account will be banned then don’t worry it is safe.
Don’t stress about it; we are aware that you anticipate a decline in your number of fake followers. Another option we have is to re-file your followers if your drop just gets to us. We take this time because we want our customer to be satisfied.