Entrepreneurship in our times implies using digital media, even if you are not going to start an online business. The Internet has become the source of information and also the place to find your potential customers. Therefore, today this post is going to talk about 5 digital tools for entrepreneurs. These are free or paid services, and of course, you have alternatives for each of them, but this post will cite the references for each functionality.
One of the first steps to start your project is undoubtedly having your own website. Having it is important, even if you don’t have a purely online business. It would be a great of help if you had visibility, and your own website is the way to achieve it. For that, you will need your own domain.
The 5 useful digital tools
WordPress for managing your content
What is going to tell you about WordPress? Actually, many website owners use the tool for the blog you are reading and for your company website. It is a free and free platform, which you can configure as you wish with thousands of themes and plugins, most of them free. It works in a fairly intuitive way, and you can add functionalities as you learn more. It is the most used content management program in the world, by far.
It doesn’t matter if you want to set up a blog, an informative corporate page or an online store. With WordPress, you can do it all.
DesignEvo: to making your logo cost-effectively
DesignEvo allows you to create a logo in just a few clicks. The interface is neat and suitable for a beginner. You will only have to choose a template to suit your business and then enter your company name and slogan. After that, you can customize your logo by changing the logo colors, adding some icons or shapes, or, if necessary, just resetting the background.
It is a quite user-friendly tool as it has more than 10,000 templates to select and customize.
Shopify, solution for online stores
It is one of the most famious e-commerce solutions globally, and it has an interesting history. Shopify was created by two entrepreneurs who wanted to set up an online snowboard store, but they didn’t find any service that suited them, and they ended up developing their own solution. Then they commercialized it with great success.
Paypal to collect
If you sell online, you need solutions to collect your sales. In addition to payment gateways that accept all bank cards, you should take a look at Paypal, the most popular electronic payment solution created 20 years ago by a group of entrepreneurs, including Elon Musk.
Mailchimp for your email marketing
One of the most effective approaches to sell online is by taking advantage of mailing lists. First, you have to capture prospects and collect their email addresses, respecting data protection regulations. And then, if you do good email marketing communication, you can get a lot of sales. One of the most interesting tools for this is Mailchimp, which is also free for databases of less than 2000 emails.
With those 5 digital tools, entrepreneurs like you have a good base to start working. But if you think some brilliant tools have forgotten an important one, you can share them in the comments section.