Setting up campaigns and getting them running is a tedious task. It always seems like a never-ending cycle. Worse still, if you have numerous accounts. And you will need advertisements for all of them.
Fortunately, there are numerous tools that you can use to make your work easier. These tools make the life of any marketer manageable. But it isn’t always easy to tell which tools are the best.
This article discusses some invaluable tools that you should check out before your next online campaign. Read on to find out more.
Google Keyword Planner
Keyword research is crucial for the success of any online ad. If you are looking to appeal to your clients, you need to know them as much as possible. And there is no better way than researching.
Google Keyword planner is an exceptional tool. And for all the right reasons. For instance, it is free. And regardless of the number of times you use it, you do not have to pay exorbitant prices for it.
By creating a Google Ad account, you can quickly get the keywords you need for your SEO related content. All you have to do is key in a couple of words that relate to your business. And you get the keywords your competitors and customers use in their searches.
Remarkably, you can also get a prediction of how the keywords will perform soon. You can also get an insight into the historical metrics of the same keywords. But it gets even better.
You can also narrow down your search to the smallest possible details. That includes the town your business is in or the city. If you are looking for a budget-friendly (FREE) tool equally effective, then this is it.
Finding out what your competitor is up to is only the beginning. And it’s great that you have your keywords ready. But you will still need to create the Ad you need, and an Ad creation tool is what you need.
And that is where Crello comes in. it not only has a free version, but it does the job in half the time you and your team would have otherwise used. Plus, it saves you the extra cost of hiring a graphic designer.
Crello offers you a chance to wow your target audience with catchy advertisement templates for our social media advertising. If you chose the premium version, you get at least 25000 expert templates.
It also comes with various stock images for you to incorporate in your design (over 60 million). You can then add your specific brand elements for the finishing touches.
Any marketer using many videos for advertising knows how vital and handy a video editor is. Well, InVideo offers precisely that. And much more.
If you like funny content for your advertising campaigns, then you also get that. This platform has numerous meme templates that you can easily choose from any time you feel like it. And edit it using your meme font choice.
Online advertisers tend to ignore the potential of landing pages to convert the target audience to loyal customers. While PPC can bring you the traffic you need, a perfectly structured landing page can do much more.
If you are looking for a landing page builder to do all the hard work for you, then Instapage is it. With this tool, you can create customizable pages with little or no effort at all. It features case page templates that are a plus for any user and a visual editor.
It is so easy to use, and that is what makes it a must-have tool for marketers.
Now that you have your ads set to go, you feel like it’s time to take a break. But not yet; there is still one more tool you’re missing. And that is a reporting automation tool. Indeed, reporting and managing how your ads are doing across various accounts can be a daunting experience.
Adstage is a tool that you can use to make your experience a little less nerve-wracking. It can collect the data you need for you to analyze the performance of the Ads. It’s a perfect tool because you do not need to pay for any feature you do not need.
It makes your work easy and has a variety of other features you may find helpful. Adstage is a must-have tool.
Online advertising no longer has to be the daunting experience it has been for decades. When you use the tools highlighted in the articles, you can be sure of a headache-free experience ahead. You will save both time and money and still manage to stay at the top of your online marketing game.